Campaign - Optimatics Launch.
Campaign Objective - To launch Aeromark's Optimatics software package.
Campaign Objective - Essential Communications arranged journalist and analyst interviews, a press tour, copywriting of PR and press pack material and supplied an ongoing cuttings service.
"Essential Communications have exceeded all of our expectations in terms of the management of the projects we have given them, the reporting and perhaps most importantly the end results. They provide the rare combination of marketing expertise and a clear understanding of Auto ID technology."
Mike Pitt, Regional Sales Manager, UK & Ireland, Zebra Technologies Europe Ltd